We at Lassou take responsible drinking seriously

Welcome to Lassou! Here you can find superior, premium beverages merchandised by the small producers from the UK and other countries. If you are ordering alcoholic drinks at Lassou.com, you confirm that you are of legal age and are aware of the alcohol regulations in your country.

We love good alcohol, but we also believe that alcohol should be consumed in moderation and appeal to responsible drinking. For us responsible drinking means:

  • Drinking to enjoy the taste rather than to get drunk.
  • Drinking safely, not drinking when pregnant, when driving or at work. 
  • Drinking in moderation, knowing the personal limits of alcohol consumption.


We are convinced that drinking less is better. Focus on the quality of the beverage, not its quantity. Here are the guidelines to lower your risk of experiencing alcohol-related problems:  

For men: keep your drinking to no more than 3 drinks a day and no more than 14 drinks in a week. 

For women: no more than 3 drinks in one day, and no more than 7 a week. 

1 drink is a 12-ounce beer at 5% ABV., a 5 ounce of wine at 12% ABV, or 1.5 of 40%  liquor. 

Read the label or ask your server to know for sure how much you are really drinking. 

Find out how to calculate the calories in your drink here.

How to drink responsibly?

Drinking responsibly means knowing your own limits, drinking in moderation, and being mature about it. Here are some easy steps that will help you to avoid problems, caused by alcohol. 

Determine your limit and stick to it.  

In order to drink responsibly, you need to know when you have to stop. If you know exactly when it is enough, you are able to prevent dangerous situations, and really enjoy your drink without unpredictable consequences. It is not complicated to learn how much alcohol you can tolerate. Listen to your body, notice how alcohol affects you, and when you start feeling worse it’s time to stop. 

Drink in small amounts. 

There is no need to drink 7 cocktails one after another or kill the bottle in one evening. Drinking is not a remedy, it shouldn’t play the main role at a party. The atmosphere and people are more important than a shot of tequila. And, of course, always remember about the next day. If you drink too much, say hello to a hangover, which is not the most enjoyable thing in the world, right? If you want to find out how to cope with the morning after the night before, read our blog post How To Cure A Hangover: 5 Tips That Will Help You To Feel Better

Try non-alcoholic and low-alcohol alternatives.

If you feel that drinking has occupied a big part of your life, it's high time to consider healthier alternatives. The market of low-alcoholic and non-alcoholic drinks is flourishing, and there are dozens of delicious alternatives that won't get you drunk, and you can enjoy your drink and stay in shape. The best time to focus on self-care is now. Always. Explore our range of non-alcoholic drinks and choose your zero booze at Lassou. 

Avoid binge drinkers. 

Remember rule number one? Know your limit and stick to it, and don’t listen to anyone who encourages you to drink more, even if they try to convince you that this spirit goes smoothly, it won’t get you drunk, no hangover next morning, I promise, etc. Every organism is unique, and you can’t know for sure how your body will feel after this “one more shot”. You should be comfortable drinking at your own tempo, and if there is a person in your life, who always tries to get you drunk, try to avoid his/her company. 

Know how you're getting home. 

If you're drinking out, know how you are getting home in advance. Ask your sober-curious friend to drive you home, order a cab, take a bus or walk if you live close to the bar. In any case, please, don’t drive when you are drunk. It is always better to find a person who will get you home safely than endanger yourself and other people. 

Avoid emotional drinking.

Don't drink when you are depressed. As well as the alcohol takes away water from our organism, it can wash away our positive thinking too. Now we feel happy and after a few more shots our mood can change. Drinking too much alcohol can’t solve your problems, but it can cause them. It is harder to control yourself when you feel angry, frustrated, upset, or over-excited about something.  So, make sure you are able to control your emotions before you drink alcohol and don’t treat alcohol as a remedy for all your problems.

Alcohol and medications are a dangerous combination. 

If you take any medications, you need to check with your doctor to find out if you can mix your pills with alcohol. Some kinds of medicine, when mixed with alcohol, can cause bad consequences. So make sure that you know if your prescription will have any negative interactions with alcohol before you start drinking.

Drink safe during a pandemic.

COVID-19 changed all aspects of our life, from traveling to drinking alcohol. Drinking too much booze can weaken the immune system, and make your organism more appealing for the infection. We don’t want it to happen, right? Now it’s high time to reduce drinking too much alcohol. Try to skip your next Quarantini, and drink a cup of tea or smoothie instead, and your organism will thank you! 

To sum up, responsible drinking includes following the next simple guidelines: 

  • Stay hydrated while drinking
  • Knowing your limits
  • Drinking slowly
  • Drinking in small amounts
  • Avoiding drinking when you are upset and depressed
  • Avoiding mixing alcohol and medications
  • Having a sober driver available
  • Choosing healthier alternatives

If you feel that you are drinking too much and need help to cope with this problem or you just want to learn more about responsible drinking, you can find more information on the following websites:

  1. http://www.responsibledrinking.eu
  2. http://www.efrd.org/
  3. http://www.drinkaware.co.uk
  4. https://www.wsta.co.uk/responsible-drinking
  5. https://www.bupa.co.uk/health-information/alcohol/sensible-drinking

Be a responsible drinker!

Much love,

Lassou Team.